The East End Tourism Association Site was designed with functionality in mind, while working with Triovisions. The design was intended to allow communication of a large amount of information in a way that is inviting to the user, not in a way that is overwhelming.

In addition to functionality, the design features a Nautical Color palette found in and around the East End area. Using textures and elements from the region, to more deliberately communicate the feeling of the East End.

The design of this site features a series of custom elements, to seamlessly integrate extended functionality into the theme of the site. This includes: Multimedia Widget, Interactive Map, Supporting Illustrations, Supporting Icons, Custom Calendar, as well as a Scrolling photo header, featuring Photos from around the East End.